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Tuesday, October 1, 2013

Search Engine Optimization (SEO) in WordPress


These days, it's a hard task, nearly impossible, to get onto the top of the search engines without Search Engine Optimization in any of the websites. If you want to get attraction of people through Internet, you have to go through some sort of Internet marketing strategies like PPC, SEO, affiliate marketing, social media etc. Every website owner looks for the magical web traffic when he starts any of the Internet marketing services but most of the Internet marketing services resulted in below website owner's expectation. The website owners who have not got much of the information about SEO may expect some early  grand results in web traffic an keywords ranking. SEO unlike PPC takes time to show its benefits and results, it's a slow link building and organic way of drawing web traffic which takes a month or two months to show its significance. With the latest challenges like Google Panda and Penguin algorithm updates it's become a doubtful way of getting into top SERP (Search Engine Results Page).

There are a lot of websites based on CMSs which can be easily optimized for better Search Engine Optimization results like Drupal, Joomla, WordPress, the plugins play an important role in making them easily search engine optimized. WordPress is considered as one of the most search engine friendly website platforms with great features for making it loved by search engines.

Privacy settings help in-between development of website, when your website is under construction you do not want search engines to crawl your website. WordPress has got Search Engine Visibility option in its privacy setting which is preferred to be checked during construction of your website until you officially launch your website. Now your WordPress website will be unindexed till you allow search engines to crawl it by unchecking the option.

WordPress provides you options for making your URL search engine friendly by Permalink Settings, there you can set to make your posts and pages URLs Permalink in the names of "Day and Name", "Month and Name", "Post Name", "Default", "Custom Structure". Check image for better understanding :

The plugins make WordPress customization more SEO friendly with easy to update meta tags through it. By default WordPress uses your post or page title as its HTML page title. With the use of SEO plugins you won't have to feel trouble about meta description or meta keyword tags. Have a look at some of the easy to install SEO plugins which can make your WordPress SEO friendly:

All in One SEO Pack: This is one of the famous and easy to use SEO plugin for WordPress websites. This plugin saves your time by automatically generated meta description and meta keywords for each posts. Its pro version has got more advanced features, you may get it by spending some money.

WordPress SEO by Yoast: It's got 4.7 rating out of 5, with being SEO friendly, it also helps with Facebook and Twitter so that your website can be more social friendly.

There are many more WordPress plugins for better SEO stuff handling, you may interested in checking and using like SEO Friendly Images, WP Social, Statcounter, Google XML Sitemaps plugin etc. Overall plugins make WordPress a great SEO friendly CMS and with them you can have positive results with your SEO strategies.

2 comments:

  1. I like your post related to seo in Wordpress and being as a wordpress lover i like your post so much i will definatly apply your all tips in my wordpress site. so thank you so much my friend for this lovely post. Custom WordPress Developer
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  2. Why check that your content is optimized after it’s already written? I converted to Ink for All, this platform with artificial intelligence that helps optimize contenthttp://bit.ly/2XUjrhu

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